Tag ~advertising tech

Tag descriptions coming soon to Wherrelz News!


Instagrams next cash cow: instant Promote ads for Stories

With a new focus on marketing software NewsCred relaunches as Welcome

NBCUniversal is partnering with TikTok for the Winter Olympics

5 companies doing growth marketing right

Moolah Mobile partners with Surge to offer free mobile service with ads

Uber Eats test lets restaurants trade discounts for ranking boost

Google fails to overturn EUs 242BN Shopping antitrust decision

Google tightens UK policy on financial ads after watchdog pressure over scams

Data intelligence startup Near with 16B anonymized user IDs lists on Nasdaq via SPAC at a 1B market cap raises 100M

YouTube suspends ads on Logan Pauls channels after recent pattern of behavior in videos

US podcast ad revenue to reach 2 billion in 2022 and top 4 billion by 2024 study says

Piano teams up with Truex to combine advertising and paywalls

Apples Search Ads expand to six more markets in Europe and Asia

Facebook is testing augmented reality ads in the News Feed

Google accused of using GDPR to impose unfair terms on publishers

Geospatial startup Unfoldedai acquired by Foursquare

Yes Facebook is using your 2FA phone number to target you with ads

Google launches a new portal for small businesses

Conductor raises 150M at a 525M valuation to build out its searchbased organic marketing technology

Pinterest turns its TikToklike Idea Pins into ads

Disney strikes a big adtech deal with The Trade Desk as Disney expands into ads

Facebook urged to offer an API for political ad transparency research

Uberall raises 115M acquires MomentFeed to scale up its location marketing services

Brexit ad blitz data firm paid by Vote Leave broke privacy laws watchdogs find

Why commerce companies are the advertising players to watch in a privacycentric world

Nielsen plans to combine traditional and digital TV ratings

IronSource a mobile adtech startup confirms 400M raise at 1B valuation

Google announces ban on cryptocurrency ads

Facebook will temporarily disable a tool that lets advertisers exclude people of color

mParticle hires Adobes John Sedlak as chief revenue officer

YouTubes FameBit rebrands as YouTube BrandConnect shuts down its selfservice program

8 million Android users tricked into downloading 85 adware apps from Google Play

mParticle raises 45M to help marketers unify customer data

Movable Ink adds augmented reality to email marketing arsenal

Daily Crunch: Facebook expands privacy options

PopSugar cofounder says pandemic will create a huge windfall for digital media

YouTube will now allow creators to monetize videos about coronavirus and COVID19

Sir Martin Sorrells Silicon Valley charm offensive

Getting more people to open your emails

With Dabbl you can earn gift cards for interacting with ads

After years of inaction against adtech UKs ICO calls for browserlevel controls to fix cookie fatigue

Facebook and Google still offer the best value for mobile advertisers Singular report

CEO Howard Lerman on building a public company and the future of Yext

Crossing Minds brings in new capital to provide recommendations that dont require identifiable information

Reddit takes on Twitter with its first trending ad product

iHeartMedia to acquire radio adtech company Jelli

Instagram ad partner secretly sucked up and tracked millions of users locations and stories

Netflix to take on Google and Amazon by building its own ad server

NBCUniversal rolls out its ShoppableTV ads

Perspectives on tackling Big Techs market power